So many people these days own a camera without even knowing how to manually adjust the aperture, the white balance, and even the flash. People buy professional cameras for the heck of it, just so they can show their friends that they can afford it. Don’t deny that...
Your accounts on Facebook, Twitter, and Instagram should be used to market your business. Through the use of photography and videography, you should be able to attract new customers and retain old ones. Here are the tips on how you can effectively utilize photos and...
More than a decade ago, I remember having to thumb through leaflets of information about a sale or a mall promotion. Coupons are printed in booklets. Concert details are stamped on flyers and given away at the mall entrances. Gone are those days now and if we ever...
Human beings are naturally visual creatures. It is in our nature to make first impressions based on the images that we see. This is the reason why image-based marketing strategies such as photography and videography should be used in promoting a business and...